Senior Vice President of 
and Chief Customer and Commercial Officer
Managing Brand YOU Hits Publisher’s Weekly
Managing Brand YOU
Great Breaking News!!
The April 28th Publisher’s Weekly is out and Managing Brand YOU is IN. Check it out, @publishers weekly when you get a chance. “The true message of this widely appealing book is about being true to yourself and then intentionally and dependably projecting that authentic package to the world.”
I couldn’t have said it better myself.
speaking
Media
Jerry enjoys speaking publicly, to small or large audiences, on various topics ranging from personal motivation and development to creating customer alliances, and of course on Managing Brand YOU.
recent media
about the
book
by Jerry S Wilson
& Ira Blumenthal 
What is the book all about?
Nationally respected brand experts Jerry Wilson and Ira Blumenthal have helped some of the most exceptional companies and individuals in the world perfect their images.
Now, in Managing Brand YOU, they reveal their proven seven-step process for personal brand building. Using illuminating examples from successful corporations like Coca-Cola and Starbucks, as well as high-profile celebrities like Bono and Oprah, Managing Brand YOU gives readers a step-by-step guide on how to build their own brand.
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